ShowBiz Pizza Time, Inc. (Johnsonverse)

ShowBiz Pizza Time, Inc. (commonly shortened to SPT) is an American company. A subsidiary of Johnson Foods, the chain currently holds the Chuck E. Cheese's, ShowBiz Pizza Place, and Peter Piper's Pizza chains.

Founded in 1984 after the merger between Pizza Time Theatre, Inc. and ShowBiz Pizza Place, Inc. in the wake of declining sales caused by the video game crash of 1983, the combined company retained both ShowBiz Pizza Place and Chuck E. Cheese's for several years, before tensions between SPT and Creative Engineering caused the former brand to disappear entirely, with all of its locations becoming Chuck E. Cheese's locations. In 1998, the company was renamed CEC Entertainment, Inc., and in 2014, was acquired by Apollo Global Holdings, who acquired Peter Piper's Pizza during that time. However, this ownership was short-lived, as three months later Johnson Industries announced a deal to acquire the company, which was closed on December 10, 2014. On January 1, 2015, to coincide with the revival of ShowBiz Pizza Place, the company was rebranded back to ShowBiz Pizza Time, Inc.